N°65 - Évènement /Nutriform Business Days 2018 Nutriform Business Days Real science, information on the new ingredients that are worth keeping an eye on, on the markets and regulations, innovation... The market players’ powerful testimonies were juxtaposed with intense moments of information sharing and networking. The second edition of Nutriform Business Days (September 19-20, 2018, Saint-Raphaël,Var Department) brought together 160 attendees - brands and manufacturers of food supplements, service providers, ingredient suppliers – all of them eager to fuel their development and innovation pathways. It was Michel Horn, Chairman of theEuropean Federation of Health ProductsManufacturers Associations, who gavetwo of them: on the one hand, the “productson the market must be comple-launchedure,” and, onthe other hand, “brandstely sec the opening speech of the second edition of mustprovide the potential usersof a product this event. It is because “our sector - mostly onlywith infor e smation about thduly ubs- composed of SMEs - currently represents tantiated effects in the case of generic or an industry by itself,accounting for over validatedclaims if the formula s nnoativi i v e”. ten billion euros, one hundred thousand 148 Michel Horn direct jobs and nearly 600,000 related jobs Victims of their own success in Europe” that informing the regulatory deci-“The food supplement sector currently is sion makers about the importance of their a victim of its own success,” Michel Horn decisions for the survival of our sector is concluded. Its visibility attracts both the more than ever a priority, both at national andinvestors and regulatory bodies. “Informed Brussels-European level, where most of the caution” is to be exerted, therefore. “It is decisions that affect the products are made. thanks to this clear-sightednes that te uni-s h After having recalled that innovation in the verse of natural health productswllibe able sector of food supplements refl ects a Euro- to continue its sustainable growth.” Soizic Fleury pean paradox, and that “one of the strategicA perfect introduction prior to the dive into objectives of EHPM is to obtain the inclusionthe heart of the European market for food of a pre-submission process within EFSA’s supplements with Soizic Fleury, Consumer procedures,” MichelHorn stressed that “the Health Marketing Manager & Offering Deve- foodsupplement sector has the very simple lopment Director at IQvia. With a particular but essential keys that allowfor risk mini- focus on the market, a reference for every mization”. What are these keys? There are food supplement player. Through its value ■ / Octobre - Novembre - Décembre 2018 / N°65 / L’Actualité des Ingrédients Fonctionnels & Santé