108 THE SALES & MARKETING STRATEGY SALES METHODS There are 4 stages to sell alternative offers: 1 Identify the customer using the methodology presented and prepare 2 quotations (Renault & Motrio) for the same work (in order to demonstrate a significant difference in price) I'll prepare a quotation for you based on the work needed and what I noticed during the vehicle inspection" 2 Suggest the alternative offer at the right time: show the customer both quotations In keeping with what you have confirmed, I have 2 proposals for changing the oil and replacing the brake pads on your vehicle: - The 1stquotation with Genuine Parts for €XX - The 2 quotation with Motrio parts for €XXnd The difference between Genuine Parts and Motrio parts is their durability.Regardless of which you choose, the work will be done to Renault service quality standards."