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(56/66)Catalogue_Communication-Marketing_Cegos_2020 - (57/66)Catalogue_Communication-Marketing_Cegos_2020 - (58/66)Catalogue_Communication-Marketing_Cegos_2020 - (59/66)Catalogue_Communication-Marketing_Cegos_2020 - (60/66)Catalogue_Communication-Marketing_Cegos_2020 - (61/66)Catalogue_Communication-Marketing_Cegos_2020 - (62/66)Catalogue_Communication-Marketing_Cegos_2020 - (63/66)Catalogue_Communication-Marketing_Cegos_2020 - (64/66)Catalogue_Communication-Marketing_Cegos_2020 - (65/66)Catalogue_Communication-Marketing_Cegos_2020 - (66/66) Communication Marketing SOMMAIRE DU DOMAINE Culture marketing et digital.............................................................................................................................................6 Data et marketing......................................................................................................................................................................10 Marketing stratégique ...................................................................................12 Marketing opérationnel et digital ........................................................................................................................15 Expérience client (CX / UX)...........................................................................................................................................24 Marketing de contenus........................................................................................................................................................30 Réseaux sociaux..........................................................................................................................................................................33 e-commerce .........................................................................................................................................................................................40 Acquisition et analytics .....................................................................................................................................................43 Web et mobile (MOA / MOE) ..........................................................................................................................................46 Communication corporate................................................................................................................................................51 Relations publics - Relations presse .................................................................................................................60 nouveautés formations 2020 Smarketing.....................................................................................................................................................................................................................................p. 21 Responsable Expérience Client................................................................................................................................................................p. 28 Storytelling : créer et raconter une histoire captivante ...............................................................................p. 52 Retrouvez l’intégralité des nouveautés sur cegos.fr 1