2011 The site opens out to the world There had been an English version since 2009. Two years later, Smallable turned to a venture capital firm to finance its development. The brand launched in three new markets with German, Spanish and Italian translations of the site and the team increased in size with the addition of an international element to support Smallable’s international ambitions. Orders came flying in from all over. “Being in the back office and seeing all the little flags #smallablearoundtheworld representing customers ordering from Spain, Sweden, Korea is something I never tire of. It’s mind-blowing!” Cécile exclaims. 2013 2012 The year of challenges 16 Hello teens! Smallable was growing and this was the year of all the challenges. It was time to change At first,Smallable only sold products for the logistics platform, however there was children aged 0-6, but it quickly expanded andone technical or computer problem after began stocking items for children up to age 12.another. “It was non-stop. As soon as we had The customers’ children obviously never stopnearly solved one problem, another popped growing and so Smallable decided to source aup, even bigger than the previous one. It was few teen brands as well and encourage other as if we were drowning; the constant waves of brands to widen their collections up to age 16.problems didn’t leave us the time or the means When all was in place, the site opened its newto keep our heads above water long enough teen fashion section. to find solutions. We really thoughtitwas all going to fall apart, but with determination we hung in there and finally pulled through.” Little Remix 2014 Conquering the world After overcoming all the problems, strengthening the team and finding new talents in purchasing, graphic design, logistics,customer services and technical support so that Smallable had the means to make its dream come true, the site opened in more than 100 countries. kcabhsalF