version to another very easily. It can be folded into a square and can be worn on one’s shoulder which can be a true life saver when it comes to climbing stairs or taking the subway. When living in an apartment, it’s easier to have a foldable pushchair so you can store it and keep it safe. Moreover, it’s a simple but nice-looking product, which is why it is now sold in 80 different countries, because no matter where they live, Tokyo, Buenos Aires or Paris, parent needs are the same.. ITS UNIQUE DESIGN SEDUCED AIR FRANCE… We’ve explained to Air France that their clients were very unhappy when they had to register their pushchair because it could potentially arrive damaged. At first they were reluctant and didn’t want to accept a pushchair as a carry-on luggage but then one of their employees, who was using his pushchair while flying explained that it was a very practicable WOULD YOU LIKE TO SHARE SOME KID- option.In 2013, they started selling it on their FRIENDLY ADDRESSES WITH US? website and ended up writing a note announcing that only the YOYO pushchair would be allowed on- The Onimum’s concept store in Marseille! They sell board and considered as a carry-on luggage. We’ve garments and baby care items but they also have even recently created a special model in partnership a special space dedicated to mothers and their with them. children, a restaurant, a coffee shop… We also have Maison Nosh in Aix-en-Provence, a sandwich bar WHO ARE THE BABYZEN PARENTS? that makes the perfect place for a family lunch. In Marseille we’re sponsors of the children’s space of They live in the city and are very busy. They are very the Mucem museum, which has been restored in active both socially and physically. It’s a generation of 2017. It made sense for us because it’s a wonderful parents who want to discover the world, travel and move. place, they wanted to create a special corner where children could have fun and learn while their parents visit the museum and we were very happy to help with that. We even created a unique pushchair especially for them with a special design similar to the one they had used on their building. This pushchair can be loaned at the museum to make the most of their beautiful exhibits. IF BABYZEN HAD A MOTTO, WHAT WOULD IT BE? It would be “YOYO? The one you need”. Discover the last arrivals from Babyzen on Smallable.com Photos: Delphine Jouandeau Text: Tiphaine Lévy 93